The next 10-20 years promise to see amazing expansion of human behavioral research, using sensing technologies, both commercially and academically. Technological advances will make it easier, faster, and more cost-effective to understand what’s driving human behavior and decision-making, of which we know more than 95% occurs below conscious awareness.
Smart Eye’s recent acquisition of Emotion AI pioneer Affectiva, and iMotions, the leading biosensor software platform have all joined forces to create a true, integrated powerhouse in delivering unparalleled insights into human behavior.
So today we have a very special episode featuring Dr. Rana el Kaliouby, former Co-Founder and CEO of Affectiva, currently Deputy CEO of Smart Eye, moderating a discussion with Smart Eye CEO Martin Krantz and iMotions CEO Peter Hartzbech. The three discussed how this new global organization will deliver unparalleled technology and a comprehensive analysis platform for research to be conducted faster, cheaper, easier, and in more challenging environments, and the opportunities for human behavioral research in automotive, academia and more.