21 February, 2023

Remote Eye Tracking: Why Smart Eye is the Best Choice for University Research Departments

Eye tracking technology has revolutionized the field of research, allowing for a deeper understanding of how individuals interact with the world around them. Eye tracking can be used in a wide range of applications, from studying human behavior to designing user interfaces. However, traditional eye tracking systems have been limited by the need for physical contact between the device and the user.

Remote eye tracking technology is changing the game, offering a non-invasive, naturalistic-feeling solution that allows for greater flexibility and ease of use. At the forefront of this technology is Smart Eye, the leading provider of remote eye tracking systems

Smart Eye’s remote eye tracking technology allows for the collection of data without the need for any physical contact. This makes it an ideal solution for university research departments, which often need to collect data from a large number of subjects in a variety of environments. Here’s how: 

Ease of Use

One of the key advantages of Smart Eye’s remote eye tracking technology is its ease of use. The system is designed to be intuitive and user-friendly, making it accessible to researchers with varying levels of technical expertise. This means that university research departments can quickly and easily integrate Smart Eye’s technology into their research projects, without the need for extensive training or support.


Another major advantage of Smart Eye’s technology is its accuracy. Under ideal conditions, the system is capable of capturing eye movement with an accuracy of up to 0.1 degrees, ensuring that even the smallest movements are recorded. This level of accuracy is essential for research applications, where even the smallest details can have a significant impact on the results.


Smart Eye’s remote eye tracking technology is also incredibly versatile, with the ability to be used in a wide range of research applications. Whether you are studying human behavior, designing user interfaces, or researching the effectiveness of advertising campaigns, Smart Eye’s technology can provide valuable insights into how individuals interact with their environment.

Advanced Data Analysis Capabilities

In addition to its accuracy and versatility, Smart Eye’s remote eye tracking technology also offers advanced data analysis capabilities. The system provides a wealth of data, including heatmaps, gaze plots, and fixation durations, which can be analyzed using a variety of software tools. This allows researchers to gain a deeper understanding of their data, and to identify patterns and trends that might otherwise go unnoticed.

The Bottom Line

Overall, Smart Eye’s remote eye tracking technology is the ideal solution for university research departments looking to integrate eye tracking into their research projects. Its ease of use, accuracy, versatility, and advanced data analysis capabilities make it the best choice for any application, from basic research to complex experimental designs. 

So if you’re looking for a reliable, flexible, and powerful remote eye tracking system, Smart Eye is the way to go. Contact us today to learn more.

Written by Ashley McManus
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