15 March, 2024

Smart Eye Achieves Another Milestone with Interior Sensing Design Win

We’re thrilled to announce yet another significant milestone at Smart Eye. This week, we celebrated our second interior sensing design win, marking the fifth design win with the second OEM. Just a few weeks ago, we shared the exciting news of securing a deal with a prominent Korean OEM. Now, we’re excited to reveal that a prestigious European premium OEM has chosen to integrate interior sensing into their vehicles, alongside our existing driver monitoring technology. This expansion of offerings from an existing customer is a testament to our commitment to innovation and customer satisfaction.

This achievement is particularly gratifying as it validates the vision behind the merger of Affectiva and Smart Eye back in 2021. The integration of Affectiva’s expertise in Emotion AI with Smart Eye’s advanced driver monitoring technology has paved the way for groundbreaking developments in interior sensing. Today, we see this vision coming to fruition as we witness the adoption of interior sensing technology by leading automotive manufacturers.

The journey to this milestone has been a collaborative effort, requiring dedication and perseverance. It took approximately a year to merge both the software stacks and integrate the teams. Since then, we’ve been actively advocating for the combination of cabin monitoring and driver monitoring to OEMs. Our efforts have been met with positive reception, reaffirming the value proposition of our integrated solution.

interior sensing

While we’ve known for some time that we had a compelling offering and solid traction in the market, finalizing agreements and sealing deals in the automotive industry is a process that requires patience and persistence. Nonetheless, we remain steadfast in our commitment to delivering cutting-edge solutions that enhance safety, comfort, and convenience for drivers and passengers alike.

As we reflect on this achievement, we’re reminded of the dynamic nature of the automotive industry. Innovation is not only about developing groundbreaking technologies but also about navigating complex partnerships and evolving market dynamics. With each design win, we are not only advancing our position in the market but also shaping the future of automotive technology.

Looking ahead, we remain focused on pushing the boundaries of what’s possible in interior sensing technology. Our goal is to continue collaborating with OEMs to deliver solutions that redefine the driving experience and pave the way for safer, smarter, and more connected vehicles.

Join us in celebrating this exciting milestone as we embark on the next phase of our journey towards shaping the future of automotive innovation. Stay tuned for more updates as we continue to push the limits of what’s possible with interior sensing technology at Smart Eye.


Excited to delve deeper into the future of driver safety and the role of interior sensing? Read the full press release here, or download our eBook on interior sensing

Written by Ashley McManus
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