Anna Granat Samuelsson

Role: Product Lead and Software Developer at Research Instruments

Based in: Gothenburg, Sweden

At Smart Eye since: 2019

Fun fact: Anna is currently halfway through re-reading the first Harry Potter book – in Japanese!

Anna’s best Gothenburg tip: Have dinner at some nice restaurant, like Bord 27 or Mr. P. Then take a walk down to the Opera House to see a musical. One of Anna’s all time favorite musicals is The Phantom of the Opera.

Listening to Anna Granat Samuelsson, it almost seems like she stumbled into the tech industry by chance.

Back in school, she always imagined herself doing something related to math. Then Anna and a friend took a course in programming just for fun – and it gave her a taste of what a future career could look like.

– It was pretty much just the two of us and a bunch of guys who studied technology or IT. But it turned out to be really interesting.

A combination of math and programming is what eventually inspired her to study Automation & Mechatronics at Chalmers University of Technology in Gothenburg, Sweden. And it was during her time at Chalmers she first heard of Smart Eye.

Listening to a classmate talk about writing his Master Thesis at Smart Eye sparked her curiosity for the company and its technology. A few years down the line, she applied for a job at the website.

– When I came in for an interview, it was immediately clear to me that this is really cool technology. At Research Instruments we work with a lot of different things too, which means there’s always something new to learn. It’s technically challenging – which is fun!

Anna first started working at Smart Eye in 2019. Back then, it was a small but innovative company of just over 100 employees, most of them based in Gothenburg.

A few years later, Smart Eye has grown into a truly global company with more than 350 employees, from Boston and Cairo to Copenhagen and Tokyo. But to Anna, her team still feels as tight knit as ever.

– Even though the company is much bigger now compared to when I started, my little team still feels very familiar. We know each other very well. My colleagues are the best part of my job.

At the moment, Anna and her team are busy at work getting everything in order for the release of the Smart Eye Pro 10.1 – the latest update of the world’s most advanced remote eye tracking system for behavioral research. After months of rigorous testing and fine-tuning of the system, she is excited to introduce the new version to customers and partners. But even more, she’s looking forward to celebrating the new release with her team.

– We usually go out to dinner afterwards. Then, we start planning ahead for all the exciting things we’re going to do in the next six months. It’s like a fresh start!

Working in a male-dominated industry, Anna has gotten used to being one of few women in rooms full of men. While this disparity isn’t too noticeable to her on a daily basis, she recognizes the importance of seeing women in all kinds of positions in the industry.

– At some companies you don’t see many women in the management group. That’s a good thing about Smart Eye – we show people that women can be executives too.

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